Tuesday, February 10, 2009

American Promotion Marketing Advice and Status King

I occasionally write marketing pieces for American Promotions, Inc. Sometimes they're posted on the American Promotions website, and sometimes they go on eZines. Last month I wrote an article that included Status King. The article was general marketing advice for an online company, using Status King as an example.

One of the things I suggested was that when Status King shipped their status tees, they include something memorable with it, like a foam crown or a crown shaped stress toy or crown shaped rice krispy treat.

When Theron Harmon (my husband) read the article, he thought it was good advice. And he took it. Into each packaged status tee is something to eat--a Laffy Taffy. Since Status King is all about laughter and fun, I thought he made a great marketing choice.
The eZine article was picked up by BizRanking.

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